SIZ: The Bangladeshi Fashion Brand Transforming Modern Heritage Wear

The Bangladeshi fashion brand, SIZ, represents the evolution of style with meaning as Bangladesh’s fashion landscape transforms and young shoppers seek clothing that reflects
both identity and individuality.

Filling this gap, SIZ delivers bold designs rooted in sustainable craftsmanship and cultural expression pieces that connect you to your heritage while feeling modern and personal.

Founded by Samaha Subah, the brand is inspired by her parents’ creativity and entrepreneurial spirit,which shaped her vision from an early age. Frequent trips to fabric markets with her mother refined her design sensibility,and today she seamlessly blends artistry and ambition into every SIZ creation.

⚡ FAST FACTS — SIZ at a Glance

Key Element	Details
Founded By	Samaha Subah
Design Focus	Modern heritage wear with Nokshi Katha
Bestsellers	Charcoal Jacket, Patchwork Jacket, Nokshi Sets
Core Values	Sustainability, craftsmanship, empowerment
Audience	Gen Z, students, young professionals
Price Range	2,000–10,000 BDT
Socials	Instagram. Website

Where Personal Story Meets Purpose

SIZ began with the names — Sarwar & Ismat Zaman, thefounder’s parents. Every SIZ creation carries the essence of her upbringing: a love for fabrics and a drive to create something meaningful. Each piece reflects a journey of skill, craftsmanship, and timeless inspiration. This is where passion meets purpose in every stitch. Crafted with heart, inspired by heritage.

✨ Crafting Fashion With Meaning

SIZ blends heritage with modern design, with a strong spotlight on hand-stitched Nokshi Katha, a technique that turns fabric into visual storytelling.

⭐ Key Highlights

• Charcoal Nokshi Jacket — the very first piece that sparked the brand
• Patchwork Jacket — created entirely from leftover Nokshi scraps
• Black Nokshi Blazer Set — intricate, detailed, statement-ready
• White Nokshi Set — a bestseller later expanded into multiple colors

What SIZ Stands For

• ♻️ Sustainability through leftover fabric and handcrafted methods
• ✋ Fair Employment for women artisans in rural Bangladesh
• 🎨Unique Design Language merging culture with modernity
• ❤️Intentional clothing with meaning, not mass production. SIZ’s pieces don’t just look good, they carry stories.

🎭How SIZ Reimagined Nokshi Katha at Arka

SIZ’s Arka collection explored thecreative limits ofNokshi Katha, reimagining the craft across a wide range of silhouettes. The collection featured everything from couture lehengas to short skirts and structured jackets,each design incorporating Nokshi Katha motifs in fresh, contemporary ways. 

Marking a new chapter for the brand, SIZ also unveiled its first-ever kidswear piece, signaling plans to expand into new categories. One standout design paid tribute to Palestine thoughtfully incorporating the colors of its flag. The show took place on December 5 and opened this year’s Arka showcase making SIZ the first brand to present at the event.

❤️ Loved By a Young, Fashion-Forward Community

From college students to young professionals, shoppers resonate with SIZ’s blend of identity and contemporary style. Customers describe the brand as “a breath of fresh air  unique and beautifully made,” while others appreciate finally having “a brand that blends culture with something wearable every day.” 

SIZ’s sustainable Reject Project, which transforms rejected denim scraps into wearable art, has also earned praise for reducing waste and creating meaningful work for women artisans.

🌱 A Mission Bigger Than Fashion

SIZ isn’t building a clothing line; it’s building a creative ecosystem.

The Brand’s Vision

• Empower rural women through meaningful, craft-based jobs
• Uplift Bangladeshi creatives artists, musicians, designers
• Champion local craftsmanship on international runways
• Create fashion that celebrates Bangladeshi identity

This is purpose-driven fashion, rooted in culture and community.

🧵 Why SIZ Belongs in Your Closet

If you want clothing that feels expressive, culturally rooted, and sustainably handcrafted, SIZ brings it all together. It’s fashion that represents where we come from  and where we’re going.

📍Follow SIZ

🌐 Website:www.sizfashion.com
📸 Instagram: @siz.by.ss
📩 Email: ceo@sizfashion.com
📞 Phone: +8801711740838

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