Saif Nazrul: The One-Man Powerhouse Behind Tigerafit

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Entrepreneurship demands grit, vision, and an undying commitment to creating something meaningful. For Saif Nazrul, founder of Tigerafit, these qualities aren’t just attributes—they are the backbone of his one-man mission to revolutionize Bangladesh’s activewear scene. With a sharp eye for detail and a relentless drive to push boundaries, Saif has transformed Tigerafit from an idea into one of the country’s fastest-growing athleisure brands. In this exclusive conversation with TINDS, he opens up about his journey, inspirations, and what lies ahead.

TINDS: Can you tell us about your background and what led you to start Tigerafit?

Saif: I grew up in a family involved in the textile industry, so I was always surrounded by talk of fabrics, production, and business. But it wasn’t until I moved to Australia for my studies that I became passionate about fitness. After experiencing the premium quality of international activewear brands, I realized there was a gap back home. That’s when I decided to launch Tigerafit in August 2019.

TINDS: What were the early days of Tigerafit like?

Saif: Exhausting but fulfilling. I did everything myself—from designing and sourcing to marketing and logistics. Every order packed, every customer message answered—it was all me.

TINDS: What was the biggest challenge in building the brand?

Saif: Gaining consumer trust. People were skeptical about a Bangladeshi brand competing with global giants. Overcoming that required consistent quality and customer engagement.

TINDS: How did COVID-19 affect your business?

Saif: Surprisingly, it gave us a push. With gyms closed and health a top priority, people started investing more in fitness gear. I doubled down on my online presence, and that made all the difference.

TINDS: How important is social media to your growth?

Saif: It’s been a game-changer. Facebook and Instagram helped me build a community around fitness and lifestyle. Influencers, testimonials, and direct interaction gave the brand a human touch.

TINDS: Who has been your biggest supporter?

Saif: My wife. She’s a fitness enthusiast too, and we constantly brainstorm designs and strategies together. Her input has been invaluable.

TINDS: What makes Tigerafit stand out?

Saif: We focus on top-notch quality at affordable prices. Each item is tailored for our market. I personally test every product during my workouts before they go live.

TINDS: Where do you see Tigerafit in the next few years?

Saif: I want to take it global—starting with Australia. We already have a strong base in Bangladesh, and the vision is to become a recognized player internationally.

TINDS: What role did your upbringing play in your journey?

Saif: Growing up in the garment sector gave me an edge. I understood supply chains, fabrics, and quality control before I ever thought of starting my own brand.

TINDS: What was your ‘I made it’ moment?

Saif: When customers began tagging us in their fitness photos and recommending us to friends. That organic growth meant the world.

TINDS: What drives you to keep going?

Saif: The belief that we’re empowering people to live healthier, more confident lives. That impact fuels me every day.

TINDS: How do you manage everything by yourself?

Saif: Time management, discipline, and sheer determination. I’ve had to learn everything on the job.

TINDS: What advice would you give to aspiring entrepreneurs?

Saif: Start small, but think big. Understand your market and never compromise on quality.

TINDS: What’s one thing your customers may not know?

Saif: I still personally pack and ship many of the orders. That hands-on connection keeps me grounded.

TINDS: How can people learn more or connect with you?

Saif: They can visit www.tigerafit.com or follow us on Instagram @tigera.fit and Facebook at Tigerafit.

Saif Nazrul’s story is a powerful reminder that entrepreneurship doesn’t always require a team—it requires vision, resilience, and the courage to act. With Tigerafit, he has built more than just a brand; he has ignited a movement that champions fitness, affordability, and local innovation. As the brand eyes global expansion, Saif remains deeply rooted in the values that started it all—passion, quality, and purpose. For aspiring entrepreneurs in Bangladesh and beyond, his journey stands as proof that with enough grit, even a one-man show can become a national success story.

Follow Saif Nazrul’s Tigera FIT:
Facebook: Tigera.FIT
Instagram: @tigera.fit
Website: www.tigerafit.com